Key Acquisitions, Strategic Alliances and
Innovative Growth Strategy has UTMR Firmly
Entrenched in Multi-Trln. Dlr. Industry
Tonight we have a new play, a Company that is already well
underway in the execution of a groundbreaking approach / growth
strategy in what is often called one of the largest markets
in the world
- The World Travel and Tourism Council (WTTC) anticipated
that tourism will have a global value of $10.8Trl by
- The UNs World Tourism Organization forecasts that
by 2020 the number of travelling tourists will approach
- The travel and tourism industry is one of the
worlds largest markets with a global economic
contribution of almost 7Trl Dlrs in 2013.
With this Companys innovative growth strategy and recent
key acquisitions, tonight we are looking at a Company that has
the potential to burst open an entirely new section of the travel
Ultimate Rack operates in the travel, leisure and lifestyle
industries. Since forming a strategic alliance with
Travopoly earlier this year, UTMR has been on a growth
frenzy, launching a new website to increase investor awareness,
and announcing that it has identified a short list of potential
acquisitions of agencies with a niche, geographic footprint,
preferred supplier relationships, an established customer base,
and with annual revenues of up to
$2M this alliance brings the potential for profitable
UTMR acquires small to mid-sized brick and mortar store travel
agencies along with value-added technology and marketing
verticals, both domestically and internationally.
By continuing to execute its acquisition
strategy UTMR expects to grow its agency bases sales volume to $100Mln during 2015/16.
By acquiring travel agencies around the US, UTMR is able to
accomplish two core objectives: grow the database of consumers
who are interested in the service of travel agents and create a
new brand in travel offline.
UTMR recently announced that Travopoly Travels Happiness
Vacationar at the award-winning Azul Fives resort in Cancun was a
... such a success in fact that they sold out of tickets
for the luxury seminar at $699 a head.
With successful events like this and the continuation of its
corporate expansion strategy it certainly seems as though UTMR is
onto something with vast potential... and there could be
a lot of money to be made here.
Hundreds of thousands of new
customers can be identified through Travopolys brand and
As brick and mortar agencies are acquired, the rebranding of
those agencies as Travopoly will help continue Travopolys
namesake as a household name.
Recently UTMR announced that it entered
into a Memorandum of Understanding with the principals of St.
Louis, Missouri based, Custom Travel Service (CTS), to acquire
100% of the assets of the firm.
by an integrated network of travel agencies, marketing firms and
travel technology platforms designed to elevate the way travel is
sold globally, UTMR could be poised to emerge as one of the
leading names in travel.
According to the Companys website, The goal of reaching $500 million in annual travel sales within a 5-year period is a realistic
possibility when one takes into account the skill and experience
the Ultimate Rack team possess.
UTMRs acquisition strategy model is partially based
on Blue Ocean Strategies and is powered by more than
50 years of experience in the worldwide travel space.
To get a better understanding on the topic of Blue Ocean Strategies just check out
this line taken straight from the companys website:
Blue Ocean Strategy is a book published in 2005 that is
based on studies of 150 strategic moves of companies who have
created their own market (Blue Ocean) within
todays overcrowded industries battling each other for
shrinking profit pools (Red Oceans).
Modeling both public and private companies in the global travel
arena is critical as it relates to their Blue Ocean growth
In recent years, two of the most successful travel companies to
create their own markets amongst the travel industry giants are Priceline (NASDAQ: PCLN) and
For those of you who are not familiar with their growth strategy,
let me give you a real quick breakdown:
- In the public sector Priceline (NASDAQ:PCLN) has grown from its 1997 start-up to a
61B Market Cap with its own acquisition strategy
(Booking.com 2004, Agoda 2007, Kayak 2012, OpenTable
2014) in conjunction with the
unique ability for customers to bid on travel
- In the private sector, Cheap Caribbean, started just 14
years ago in its founders garage, was purchased in
August 2014 by the Apple Leisure Group,
one of the largest wholesale vacation providers in the
Caribbean services more than 1.5Mln customers per year in
a targeted demographic of the Caribbean
using Internet price guarantees as well as payment
programs. Apple Leisure Group also owns Apple Vacation, Travel
Impressions, and Unlimited Vacation Club. How impressive
is this company? Bain Capital (founded by Mitt Romney), one of the worlds leading
private and alternative asset management firms, bought an
undisclosed stake in ALG.
Both of these companies have created their own markets among
travel industry giants... the way
UTMR is expanding through smart moves in this $7Trl Dlr market it
could find itself right along side these market titans.
Currently at just .16, yet with growth on
this scale who knows how long it will be at these levels.
With the completion of highly successful projects, the continued
execution of its acquisition strategy and a database of hundreds
of thousands of new customers through its strategic
UTMR could be onto something enormous
... the sky could quite literally be the limit. So get started on
researching this exciting ground floor situation away.
Remember, we always encourage you to do further research. Never
take our word for it, read our disclaimer to see why, and of
course always consult a professional.
Just because a situation looks great things can still go wrong
and often do. Be smart and protect yourself.
Enjoy your evening,